Month

February 2019
By Clint Vojdinoski, Editor at Bullpen Media   Over this past Australian summer Cricket Australia’s digital team entered the athlete-led content space with Direct Hit adding a new dimension to their media business. Augmenting cricket.com.au, Direct Hit aims to give an Australian player’s personal touch to the content and editorial already produced by the in-house digital team. Be it a...
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By Clint Vojdinoski, Editor at Bullpen Media   In August 2018 A-League club Adelaide United took the step of openly telling fans and the public how they have they changed their voice and strategy on social media. The club published an article talking about the reasons behind the surge in interactions and engagement on their social media content was down...
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Welcome to the Vumero Sports 5-Point Play, where we select 5 interesting articles per week from the world of Sports Analytics and Technology!     NFL’s renewed Visa deal promises future cashless Super Bowl The National Football League (NFL) has extended and expanded its partnership with global payment giant Visa through 2025, in a deal...
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